Google’s New ‘Find the Look’ Feature Is Expanding to Pixel, and It Nailed My Outfit

Google’s AI-powered visual search tool Circle to Search just got a major fashion upgrade, and it’s expanding to more devices. After debuting on the Galaxy S26 phones, “Find the Look” is arriving today via software update to the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, Pixel 10 Pro Fold and Pixel 10a. 

The Find the Look feature within Circle to Search can identify an entire outfit from a screenshot or photo, and once you find the right fit, you can even see what it would look like on you.

As a fashion lover who’s always hunting for outfit inspo, I’ve spent more hours than I care to admit trying to track down the exact pieces from a TV scene or red carpet look. When I first heard about the tool while attending Samsung’s Galaxy Unpacked event in San Francisco, I knew my bank account was in trouble. Naturally, I had to test it out myself, so I made a beeline for the demo area.

Could it pinpoint my entire outfit? In the crowded event space under harsh lighting, I was skeptical it could deliver. It did. 

Circle to Search first appeared on the Galaxy S24 phones and later expanded to other Android devices as part of Google Lens. My first encounter felt like magic: Circle anything on your screen and get instant results. The AI-powered visual search tool can identify objects, translate text and surface contextual results without ever leaving the app you’re on. The Find the Look and Try It On features both take the magic to the next level by showing you every item inside the circle and letting you see what it would look like on you (or at least on a picture of you). 

Instead of just identifying a single item, it can recognize and surface information about multiple things you’ve presented it with, including an entire outfit. The feature can be used for just about everything, from identifying bird species to translating text, but Samsung says fashion and shopping are hands-down the most popular use cases. 

Putting Find the Look to the test

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I took a picture of myself, then long-pressed the home button. That pulled up an AI summary describing the scene: “The look features a vibrant blue structured blazer, white top, dark fitted leggings and classic black leather boots.” Right below that, I pressed the “Find the look” button and watched it do its thing. 

Within seconds, I was staring at the exact same in-your-face cerulean blazer I was wearing, with a link to the online store where I’d bought it, along with a slew of strikingly similar shopping options, ranging from upscale alternatives to budget-friendly picks. This level of stalking would’ve taken me at least 20 minutes to lock down. 

Scrolling down revealed the same for my glossy black leggings. Despite being from many seasons ago and no longer available, it still produced convincing dupes from different retailers. It did the same for my decade-old knee-high boots and even pulled up a used pair from Postmark; a nod at the fact that mine are old AF. The only thing it failed to surface was the shirt I was wearing under the blazer that was clearly visible in the shot. Maybe layers are the next frontier for Circle to Search. Clearly I already knew what it would look like on me, but the Try It On feature would’ve been the cherry on the sundae had I not been wearing the fit already. 

Surprisingly, the hardest part of the process was figuring out how to use the feature. I had to ask a Samsung employee to take a full-body picture of me. Once I had it on the screen, I long-pressed the home button at the bottom, which triggered a Google overlay. I then had to circle myself from head to toe. It’s the kind of feature I’d program on an action button if I could — although my wallet would likely suffer the consequences. 

In doing so, Samsung and Google have virtually removed the friction between liking someone’s outfit and pressing the buy button. It wasn’t that long ago that the closest alternative involved screenshotting a look, posting it to Pinterest and attempting to track down similar pieces. This is faster, cleaner and almost dangerously good for fashion lovers like me. 

If this gets any better, Google may need to add a few guardrails for those of us prone to a little too much impulse shopping. The new features are currently available on all the new Galaxy S26 phones and on Pixel 10 devices.

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